5 Books To Buy A Startup Founder This Christmas
It can always seem like a bit of a mind battle when picking out Christmas presents, especially if you’re buying for a startup founder.
You want put a smile on their face and buy them something they’ll find useful for years to come. If you’re struggling with what to buy the startup founder in your life, here are 5 books to give them this Christmas.
The Lean Startup
If you are looking for a true guide on building a startup, this is for you. Often referred to as the holy grail of startup books, The Lean Startup is mandatory reading for all entrepreneurs. In the Lean Startup, you’ll learn how to quickly find out what your customers really want, continuously improving and testing using practical steps outlined by Eric Ries. The Lean Startup has sold more than a million copies and been translated into more than 30 languages. Buy on Amazon here.
The Hard Thing About Hard Things
This guy quotes rap lyrics in a business book – that really stands out to me. “Get Rich Or Die Tryin’’ sang 50 Cent, which sounds a world away from the trials of entrepreneurship in Silicon Valley, however hard they may be. But startup guru – and rap fan – Ben Horowitz marries the two in his book The Hard Thing About Hard Things. In it he gets right to the tough decisions that business leaders, real or aspiring, have to make. And, like a rapper, he doesn’t hold back: one part is about firing your friend…” Buy on Amazon here.
ReWork: Change the Way You Work Forever
Ever dreamed of setting up your own business, on your terms, but don’t have the money or the time? In their revolutionary book Rework, Jason Fried and David Heinemeier Hansson show that you can, with next to nothing, and even as a side project to your main occupation. A perfect Christmas gift for anyone who’s thinking beyond the daily grind, with follow-ups It Doesn’t Have To Be Crazy At Work and Remote respectively extolling the virtues of ‘calm’ working and earning money while lounging around in your pyjamas all day. Buy Rework on Amazon here, Remote here and It Doesn’t Have To Be Crazy At Work here.
Traction: How Any Startup Can Achieve Explosive Customer Growth
You can have the most exciting product and the most brilliant team, but it won’t lead to a sustainable business unless you have one thing: traction. In Traction, serial entrepreneurs Gabriel Weinberg and Justin Mares give the lowdown on how to build a customer base, whether you’re dreaming of your own startup or already the CEO of one. Buy on Amazon here.
The Alliance: Managing Talent in the Networked Age
The employer-employee relationship is dead. Long live The Alliance! That’s the mantra of Ben Casnocha, Chris Yeh and Reid Hoffman, co-founder of LinkedIn. In this book, simply called The Alliance, they show how employers and employees must think of themselves as allies more than anything else to get the most out of each other in the current workplace, with both acknowledging what each will gain from the partnership. Whichever side you’re on, this book could completely reframe what 2019 could offer your career. Buy on Amazon here.
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